We all know what advertising is right? Our daily lives are saturated with it; television, internet, magazines, newspapers, they’re all full of it.
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When you ask people what a brand is, most people's response will likely be “it’s a logo” - either that or a burned stamp on a cows rump.
Read MoreIt’s no mystery that first impressions count for a lot, we all subconsciously make judgments in just a matter of moments.
Read MoreAccording to a report from eMarketer, over a third of the world’s consumers will own a smartphone by now. That’s over 2.16 billion people, and it’s vital...
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